Sam Morgan is best known as the founder of Trade Me, New Zealand's largest online auction site, which he sold in 2006 to Australian media company Fairfax for over NZ$700 million.

Reducing Poverty and Good Work and Economic Growth

In 2006, following the sale of Trade Me, Morgan founded and endowed Jasmine Social Investments, a private foundation focused on high impact philanthropy. The Foundation funds high-performing social ventures and outstanding social entrepreneurs who are solving a basic need of the very poor. The mission is to find extraordinary organisations and fund them and provide advice and connections by visiting the ventures and really getting to know them. They also actively advocate for those they fund and share diligence efforts with like-minded funders.